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hard formula H9

hard formula H9

iconic eyebrow pencil

the number one eyebrow pencil,* hard formula stands out from the crowd by its unique... read more

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RM89.00

the number one eyebrow pencil,* hard formula stands out from the crowd by its unique shape and formula. thanks to the tip sharpened in the shape of a japanese “naginata” blade, you can draw natural eyebrow hair one by one. discover the stress-free and easy drawing of eyebrows. if the lead is too soft, drawing fine and precise lines becomes difficult. yet if the lead is too hard, it will not go onto your skin smoothly. the unique formula of hard formula consists of a mix of powder, wax, and small amounts of semi-solid oil. this winning combination means the texture glides smoothly on foundation allowing you to draw perfect eyebrows. the unique "naginata" samurai sword shape is part of shu uemura's heritage, creating natural, defined brows, for both fine lines and wider areas. the angled tip boasts versatility, craftsmanship, and a timeless functionality that navigates ever-changing brow trends through time. the edge is used to draw precise lines as thin as hair, the side surfaces are for shading naturally or boldly, and the point is for filling in the fine gaps in the brows for a beautiful finish. each pencil is carefully manufactured and is the epitome of japanese craftsmanship. (*within shu uemura)

draw eyebrow hairs one by one using the thinnest edge of the hard formula pencil.

the iconic shape
with unique formula

ultime8 ∞ sublime beauty cleansing oil
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  • 3 easy steps to create
    the perfect brow - draw, shade and fill

  • draw precise eyebrows from the combined formula of powder, wax and semi-solid oil

  • sculpted in the shape of a Japanese naginata blade

get the iconic shape

ultime8 ∞ sublime beauty cleansing oil
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    shu uemura makeup artists master the art of sharpening to achieve the iconic naginata shape
  • it is a symbol fo Japanese craftsmanship and professionalism

  • visit a store to get your hard formula sharpened
f

star shades
to match your hair colour

sound black

sound black

stone gray

stone gray

seal brown

seal brown

brown

brown

walnut brown

walnut brown

star walnut acorn

acorn

discover all shades

seal brown
seal brown
brown
brown
stone gray
stone gray
acorn
acorn
walnut brown
walnut brown
burgundy
burgundy

how to create natural eyebrow styles

natural eyebrow
timeless

1

step 1
comb with eyebrow brush to tidy up

2

step 2
draw from the inner to outer part of your eyebrow with hard formula seal brown

3

step 3
shade your eyebrow with brow:palette (walnut brown/acorn)

4

step 4
finish with eyebrow manicure ash brown

how to create groomed eyebrow styles

perfect makeup partner
clean cool

1

step 1
draw towards the end of your eyebrows sharply with hard formula sound black. fill in any gaps

2

step 2
comb your eyebrow with eyebrow brush

how to create edgy eyebrow styles

perfect makeup partner
edgy rebel

1

step 1
apply pressed eye shadow M990 to the inner part of ypur eyebrow to intensify

2

step 2
comb with eyebrow brush to tidy up

3

step 3
draw graphical lines to the end of your eyebrow with hard formula sound black

how to create curved eyebrow styles

perfect makeup partner
glam

1

step 1
draw an arch at the top of your eyebrow with hard formula chalk beige

2

step 2
shade the eyebrow with brow:palette (walnut brown/acorn)

3

step 3
comb with eyebrow brush for a neat finish

atelier tips for brows

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how to fill in sparse eyebrows

fill in the gaps by drawing hairs one by one using the thinnest edge of hard formula

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how to adjust uneven eyebrow shape

draw hair one by one to crate a curved arch along the top of your eyebrow, and adjust them to balance the shape

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how to make eyebrow height even

find the center of each brow and adjust lower or upper part

perfect your brows

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styling
type
finish
brow palette
brow:palette
shade
powder
soft shadowing
hard formula h9
hard formula
draw
wooden pencil
define with precision
brow:sword
brow:sword
draw
mechanical pencil
defined with soft yet
precise lines

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